Our Eugene location has been open for exactly 15 days, and let me tell you I have fallen in love with Eugene! The people of Eugene have been over the top gracious and welcoming to us. Did you know that our darling neighbors, the guys at The Barn Light, even created a special cocktail in our honor? It’s called the “Waxx Fizz” and it is delicious. We love those guys.
Eugene is very exciting for me for many reasons. One: it is the first location that is not within Portland proper. Building an Urban Waxx in a new town has given us some tremendous insight into what it is like to market our business, from scratch, all over again. It has been, and continues to be, a great learning experience.
It’s so fun to be able to experience the beginning stages of the business again. Of course, it will never be like it was in 2007, when I was 7 months pregnant and a little loopy, and on Mondays when we were slow we would watch movies and eat candy. That was when there was just 3 or 4 of us, and I would literally walk around Portland looking for clients to hand my business card to. As an aside, do you want to begin an awkward conversation in the Whole Foods cheese section? Try talking to a stranger about how you own a waxing salon and said stranger should come in and see you. True story. Oh, the end of that story: she is still a client of Urban Waxx 7 years later!
We always have big exciting things planned for Urban Waxx. For now, it’s nice to take a beat and see how far we have come and how many fantastic people have come through our doors, both as clients and as employees. It’s pretty fantastic.
Ok: beat over! Back to planning the next thing for Urban Waxx!